We elevate brand image through new visual identity and packaging design

under the theme ‘Harmony of the nature’ to emphasize a contemporary ‘Asian Beauty’ derived from the heritage of natural ingredients while boosting the awareness of sustainability.

Colour identifications of the product line are systematically created for categorization and functional convenience.

Above of all, we strengthen Beneficial brand image by introducing new ‘organic’ graphic property, in order to deliver sense of ‘unity’ and distinctive brand recognition in the beauty market.

Packaging design